18 Most Common Chatbot Use Cases to Up-Level Your Business

By using these features, chatbots can ask customers to choose a product category, which customers can select in one click. With their chatbot, American Eagle Outfitters start casual conversations with their audience. Based on customer answers, the chatbot recommends products and services. Along the way, they employ memes, pop references, and other content to keep their audience’s interest, which in their chatbot use case, consists primarily of females age 13 and above. On the customer support end, chatbots can automatically create customer support tickets for the customer requesting live support and assign that tickets to the appropriate agent. The telecom company collaborated with Master of Code to enhance their internal Digital AI team’s virtual assistant.

This method can definitely help them increase sales and retain more customers online. While a customer is learning about a company’s products/services through their chatbot, this is when the chatbot can show the person an attractive upsell/down-sell offer. Since the person is already engaged with the company’s products, they will seriously consider (and probably accept) the offer being shown by the chatbot, thus increasing sales. On the Vainu website, the chatbot asks incoming visitors the question “Would you like to improve your sales and marketing figures with the help of company data? For most visitors, the answer to that is “yes.” When they open the chat window, they see additional questions they can answer with a simple click or touch. Zalando, a popular European fashion brand, uses this feature in its chatbot use cases to provide instant order tracking for its customers – right after they have made a purchase.

Verizon, for example, charges a $10 “agent assistance fee” when you pay your bill by calling its customer-service line. (Best Buy points out that package has other features and that there are plenty of free ways to connect with its agents.) AppleCare+ gets you priority phone access. You may be able to get someone on the phone at a lower tier, depending what you need, but to get phone access to a dedicated team of advisors, you have to invest $50,000.

It is a pretty long list and the business case is almost entirely focussed on the customer/user experience. CUIs are no silver bullet, but a good UX designer can choose it as a solution. Getting started with chatbots is easy, but you need to have a business case to make it a long-term success. In this article, I’ll show how to decide on a business case and determine the ROI. The list can be endless if we talk about how bots helped brands achieve the greatest heights of success. But the truth is, we’ve barely scratched the surface when it comes to chatbot use cases.

Canada’s largest bank, the Royal Bank of Canada is following the path to AI automation through chatbots. Over time, it has rolled out AI-powered solutions through NOMI (dubbed from ‘know me’) that have given them a competitive edge. Luxury Escapes deployed a lead-generation AI chatbot that conversed with every website user and enhanced their site experience. The chatbot also came with additional features pertaining to travel industries. Chatbots have evidently advanced and with numerous types of chatbots and feasible chatbot pricing modules, more companies are embracing the technology like never before. Many businesses have a hard time understanding why anyone would abandon their cart.

By the end of this blog, you’ll be able to determine the best chatbot use for your business needs. When we started working in chatbots (about 15 years ago), there was us and… Today, chatbots are a bit more mainstream (woohoo!) which means you have more of a choice to make.

Generally speaking, a bot is a piece of software designed to perform an automated task. And a chatbot is supposed to conduct a conversation with a human using textual or auditory methods. Chatbots simulate how a human would behave as a conversational partner and thus can answer questions and carry the conversation. Implementing HR chatbots isn’t very widespread, but it’s gaining traction.

Best AI chatbot for customer support

You can market straight from your social media accounts where chatbots show off your products in a chat with potential clients. And chatbots can help you educate shoppers easily and act as virtual tour guides for your products and services. They can provide a clear onboarding experience and guide your customers through your product from the start. While free chatbot software can be an appealing solution to this challenge, we don’t recommend it.

Popular chatbot providers offer many chatbot designs and templates to choose from. When using retail chatbots, you can offer personalized customer service for every visitor across different channels for the best engagement. You can also help shoppers to narrow down their search, guide them through a self-checkout process, and assist with the shopping experience.

Its ease with grammar and creativity make it a great chat partner with numerous developers releasing their GPT-3 based chatbots. However, there are numerous examples where its lack of logical understanding makes it prone to error and outrageous recommendations. Dominos leverages a restaurant chatbot to provide a frictionless order process. Also acting as l a PR initiative to improve their brand awareness, Dominos built a chatbot on Facebook Messenger. With the bot, they are enabling customers to order pizza from any location. The customers can also personalize their orders from the bot, such as telling it if they want any extra toppings or specific kinds of crust.

Master of Code assisted Dr.Oetker with their new Giuseppe Easy Pizzi product to promote the product and boost sales. You can foun additiona information about ai customer service and artificial intelligence and NLP. We leverage a virtual assistant to encourage Gen Z pizza enthusiasts to participate in the contest and increase their chances of purchasing Easy Pizzi in the future. The major difference between a chatbot’s upselling attempt and a live agent’s is that in a first-case scenario, a client doesn’t feel any pressure.

Chatbot use cases for customer engagement

As we said above, people love to engage in conversations instead of filling out forms. But what people love the most is quizzes that offer goodies at the end. If a company can create such a reward system, it will generate more leads.

• Of course, a medical professional would have to approve the request based on the patient’s prescription and history.
• They can also learn with time the reoccurring symptoms, different preferences, and usual medication.
• Hiver, a service that provides shared-email services to companies, does this job beautifully.
• These chatbots typically integrate with the business’s scheduling system, allowing users to check availability, select preferred dates and times, and confirm bookings seamlessly.
• Each of the four chatbot solutions for business presented above has a loyal user base.

Then you’ll be interested in the fact that chatbots can help you reduce cart abandonment, delight your shoppers with product recommendations, and generate more leads for your marketing campaigns. Keep up with emerging trends in customer service and learn from top industry experts. Master Tidio with in-depth guides and uncover real-world success stories in our case studies. Discover the blueprint for exceptional customer experiences and unlock new pathways for business success. By leveraging chatbot technology in your online shopping experience, you can create a more engaging and efficient process for your customers, leading to higher conversion rates and customer loyalty. Engati, for example, has created a chatbot tailored to travel agencies for lead generation.

Marker Bros offers e-commerce retailers a chatbot template that is able to help customers exchange an item they have bought, or give it back for a monetary refund or store credit. Chatbots like Botbot.AI can help organizations enhance the enterprise onboarding process by revealing insights from candidates’ conversational data. Chatbot facilitates the training of new employees when they are fed with orientation materials such as videos, photos, graphs & charts.

Customers can also use a chatbot to log important fraud reports, helping banks and insurance agencies cut down on the number of fraudulent transactions. You can leverage technology for expense tracking to enhance accuracy, efficiency, and accessibility. It empowers users to maintain financial transparency and achieve their financial goals. With the ever-increasing popularity of messaging, chatbots are now the center of business messaging.

• Based on customer answers, the chatbot recommends products and services.
• Any time a customer interacts with a chatbot, there’s an opportunity to capture their email address or other important contact information.
• Despite such setbacks, Microsoft is going ahead with chatbot development.
• And each of the chatbot use cases depends, first and foremost, on your business needs.
• 34% of customers returned to the business within 30 days after iterating with the bot.

The easiest way to encourage visitors to leave an email or phone number is by offering something in return. Chatbots can either collect customer feedback passively through conversations or actively through surveys. The passive method can be very discreet—for example, a chatbot can tag customers who use specific phrases or product names. Education chatbots are virtual assistants that help students learn, collect data, coordinate admission processes, and evaluate papers.

The chatbot is available on the page 24/7 and independently handles over 59% of customer queries. We invite you to explore the ways chatbots are revolutionizing the retail landscape, creating a seamless shopping experience for customers while shaping the future of retail. Well, it’s time to keep my promise and reveal what your next step should be. If you are ready to begin your chatbot adventure and offer better customer service, take a HelpCrunch platform for a spin. The tool offers more than just a chatbot, but also live chat, knowledge base, and social media integrations – all you need for high-quality customer support under one roof.

These chatbots are designed to streamline the onboarding experience by delivering essential information. It explains company policies and procedures Chat GPT and answers common questions. For example, here’s HOAS (The Foundation for Student Housing in the Helsinki Region) virtual assistant Helmi.

What’s more—almost 33% of shoppers find long waiting times the most frustrating when it comes to a customer service experience. This shows that by using the instant messaging software you can offer quick assistance to shoppers and simultaneously increase your revenue. A restaurant chatbot is software that hospitality businesses can use to show their menu to potential clients, take orders, and make bookings.

Instagram bots and Facebook chatbots can help you with your social media marketing strategy, improve your customer relations, and increase your online sales. And now, shoppers expect chatbots to answer their queries immediately. In fact, nearly 46% of consumers expect bots to deliver an immediate response to their questions.

He’s in jail on a perjury charge related to his testimony in New York Attorney General Letitia James’ civil fraud case against Trump and his company. Cohen, McConney and other witnesses said Weisselberg, who spent decades working for Trump, always sought his approval for large expenditures. Trump didn’t take the witness stand to offer his own account of what happened, business case for chatbots even though he proclaimed before the trial began that he would “absolutely” testify. The defense’s main witness was Robert Costello, a lawyer whom Cohen considered retaining in 2018. Costello, who testified that Cohen had told him Trump had nothing to do with the Daniels’ payment, enraged Merchan by making disrespectful comments and faces on the stand.

Simply put, there are hundreds of chatbot use cases that allow you to do practically anything you can imagine from answering FAQs to closing sales deals to chatting about the sense of living. Chatbots become regular virtual https://chat.openai.com/ assistant tools that businesses across a variety of industries adopt. And you can’t surprise your customers with a bot on your website or app anymore, but you surely can make them ‘aw’ with what your bot can do.

Moreover, for business, when it comes to tools and technologies, the best kinds are the ones that can integrate and perform different roles and activities respectively. Such tools execute processes much more smoothly and bring better results. This makes it easier for the customer to digest and understand the sheer variety of products available to them. By the end, when the chatbot asks for their email address to book a demo or send a report, the visitor who took part in the chatbot quiz is much more likely to submit their email address.

If you’ve purchased a learning management system (LMS) or a content management system (CMS) before, you can easily understand this distinction. The budget pretty much rules the project, and thus the business case. And, it’s only ever complete when all the information is put into a neat structure, easy to present, and the numbers make sense. I picked three subsections out from this structure because I know they are the ones our customers are most likely to be unfamiliar with.

You can provide prompt and personalized responses by monitoring social media messaging platforms for customer questions and comments. Consumers no longer rely on store visits to see products or order services; they visit websites to take action. People want to make educated purchases, get updates on their orders, and get easy, fast solutions to their issues. In order to meet these customer needs, your business should use chatbot software. Chatbots can help employees beyond assigning tasks by acting as virtual assistants. For example, chatbots can send notifications to employees about upcoming deadlines, link to appropriate pages in the knowledge base, and pull customer data quickly.

This dramatically increases the chances that the visitor will submit their email in exchange for the case-study, all because a chatbot facilitates meaningful conversations. One of the most common requests customer support agents get from customers is for refunds and exchanges. Companies often have a clear policy in place for processing such requests. This means, for customer support agents, performing most refunds and exchanges is a repetitive and monotonous task. For example, they can quickly show pictures of products, give clickable options, provide live links to Google Maps directions and more.

Discover how to awe shoppers with stellar customer service during peak season. This approach allows your sales team to follow up with personalized offers, increasing the likelihood of conversion. An AI chatbot can serve as a reliable knowledge base, providing round-the-clock access to crucial information.

It starts at $49 per month for unlimited conversations but with a limit of 5k users. A higher plan costs $149 per month and supports unlimited users and conversations. There’s no free version, but you can take advantage of the 14-day free trial to test Botsify’s features before making your final decision.

Chatbots can verify order details, answer WISMO requests, offer quick solutions, and even collect customer feedback. The EVA bot has been configured to handle queries on more than 7,500 FAQs, along with information on the bank’s products and services. With an accuracy level of over 85% and uptime of 99.9%, EVA is boosting customer experience using various conversational interfaces. Bots are proficient in resolving common queries while reducing the need for human interaction. 68% of customers say that they enjoy getting an instant response and answers to simple questions from a chatbot.

Healthcare Industry

You can improve your spending habits with the first two and increase your account’s security with the last one. Another great chatbot use case in banking is that they can track users’ expenses and create reports from them. It used a chatbot to address misunderstandings and concerns about the colonoscopy and encourage more patients to follow through with the procedure. This shows that some topics may be embarrassing for patients to discuss face-to-face with their doctor. A conversation with a chatbot gives them an opportunity to ask any questions. Another example of a chatbot use case on social media is Lyft which enabled its clients to order a ride straight from Facebook Messenger or Slack.

And the best part is that some of the chatbot companies allow you to add bots to your website and social media for free. If you want to use chatbots for business, you first need to add a live chat to your website and social media. Then, create a conversational AI bot and activate it in your live chat widget. You can make your own bots for your business by using a chatbot builder.

The importance of customer experience in the public sector is highlighted by the Office of Management and Budget which urged government agencies to focus on customer experience and improve service. They can use surveys or communicate with customers to register complaints or wishes, thus helping capture the voice of the customer. The current compound annual growth rate (CAGR) of approximately 22% suggests that this figure could potentially reach $3 billion by the end of the current decade.

Chatbots can take the collected data and keep your patients informed with relevant healthcare articles and other content. They can also have set push notifications for when a person’s condition changes. This way, bots can get more information about why the condition changes or book a visit with their doctor to check the symptoms. Chatbots can collect the patients’ data to create fuller medical profiles you can work with.

This trace data can help you understand the reasons behind a recommendation. Logging this information can be beneficial for future refinements of your agent’s recommendations. Now you can check the details of the agent that was created by the stack. You can optionally update the sample product entries or replace it with your own product data. To do so, open the DynamoDB console, choose Explore items, and select the Products table. Choose Scan and choose Run to view and edit the current items or choose Create item to add a new item.

Make sure you know your business needs before jumping ahead of yourself and deciding what to use chatbots for. Also, make sure to check all the features your provider offers, as you might find that you can use bots for many more purposes than first expected. This chatbot use case is all about advising people on their financial health and helping them to make some decisions regarding their investments. The banking chatbot can analyze a customer’s spending habits and offer recommendations based on the collected data. Bots can also monitor the user’s emotional health with personalized conversations using a variety of psychological techniques.

This concept encourages buyers to be more ready and willing than ever to shop online with bots. The chatbot gives you suggestions for answers and even questions to ask. You can also message Digit commands by texting the number to check your balance updates. In this guide, we’ll explore the diverse use cases of chatbots across industries, benefits, and best practices to harness their full potential in driving business success. You have seen 25 innovative chatbot use cases that can help your business grow. As time passes, more and more businesses will be taking advantage of chatbots and its AI technologies.

Chatbots can be good customer engagement tools, as they are always there to chat and reply quickly to user queries. On top of that, they have up to a 40% response rate which is not bad. The tool will reply to users immediately and provide them with the necessary information. Because like it or not, a chatbot is the most rapidly expanding brand communication medium with a 24.9% growth. By integrating this solution into your business model now, you will not only benefit in many ways but also be much more prepared for the future in customer service.

Here are 25 real-life chatbot use cases in the fields of customer service, marketing and sales. Statista reports that approximately 92% of students globally express interest in receiving personalized support and information regarding their degree progress. Just set up your smart bot to offer similar or complementary products when a customer is completing the purchase. If they feel like adding items to their order, the bot will use this opportunity and upsell.

Their chatbot regularly provides style guides, choices and product pricing, helping H&M improve customers shopping experience. Other companies similar to Nordstrom that have multiple product categories and diverse audiences can also use this chatbot use case to provide an immersive, visual product demo experience. Businesses can also use chatbots like this to provide product recommendations to people looking for a holiday gift, anniversary present, etc. Plum, a company which creates an AI-equipped, money-saving software, uses a chatbot  to teach incoming users how their product works.

There are several actions that could trigger this block including submitting a certain word or phrase, a SQL command or malformed data. It provides customers with real-time information regarding the status and whereabouts of their orders. Through conversational interfaces, users can easily inquire about their orders, receive updates on shipping progress, and address any issues or concerns they may have. Mya, the AI recruiting assistant for example manages large candidate pools, giving FirstJob recruiters and hiring managers more time to focus on interviews and closing offers.

Every company has different needs and requirements, so it’s natural that there isn’t a one-fits-all service provider for every industry. Do your research before deciding on the chatbot platform and check if the functionality of the bot matches what you want the virtual assistant to help you with. You can use chatbots to guide your customers through the marketing funnel, all the way to the purchase.

Download HOAS chatbot project case study to learn more about how HOAS implemented and developed its chatbot. Yes, a chatbot is very effective for dealing with customers who come forward with simple requests and frequently asked questions. But sometimes, customers face more complex problems that require human interaction. This kind of chatbot is used by businesses with advanced SaaS tools, as well as B2B companies providing enterprise solutions and online social platforms.

That’s because if companies go overboard giving customers too many choices, customers may not go through with their purchases. That’s because research has shown that too many choices can confuse and frustrate customers,  making them doubtful about their purchases rather than confident. Businesses who are willing to invest money in gaining an audience can do so through giveaways, contests, and quizzes. Contests, quizzes, and giveaways that promise discounts tend to have a high chance of going viral and help businesses gain new loyal customers very effectively and smoothly. If prospects are left confused with your pricing, they might decide not to go through with the purchase. Also, customers may not want to admit to the customer service department that they are having problems understanding the pricing plan.

Performers, sports teams, organizations, nonprofits, and anyone creating an event can use chatbots to smoothly sell tickets to their fans and audiences. By answering such questions, a chatbot can guide a customer and solve their problem for them. Chatbots are a good way to help telecom companies deal with high volume of customer issues, triage customer needs, and provide support around the clock.

These numerous use cases for chatbots have contributed to their widespread adoption as virtual assistants. Many chatbot platforms are built to be super easy to use for both customers and businesses. A lot of them even offer no-code options, meaning you don’t need to be a programmer to build a chatbot. You can set up simple rules to guide the conversation, deciding how the chatbot responds to a customer and when it’s time to hand things over to a human agent.

With their increasing adoption and advancements in AI technologies, chatbots are poised to play an even more critical role in shaping the future of customer engagement and service delivery. Embracing chatbots today means staying ahead of the curve and unlocking new opportunities for growth and success in the ever-evolving digital landscape. Telecom chatbots have modified the way communication service providers interact with customers. They offer a diverse range of applications that streamline support processes, and optimize operations.

One way to stay competitive in modern business is to automate as many of your processes as possible. Think the rise of self-checkout at grocery stores and ordering kiosks at restaurants. The value in chatbots, therefore, comes from their ability to automate conversations throughout your organization and improve customer experience. These platforms take away the stress involved in setting up your chatbot to interact with customers. They take care of the complex technical aspects of running a chatbot, while you focus on the simpler things. They save a lot of money compared to hiring developers to train and build your own chatbot.

You can use Intercom’s chatbot tool to develop bots without writing a single line of code. Intercom is a customer support platform, so the main use case for its chatbot tool is building customer support bots. You can define keywords and automatic responses for the bots to give to customers. This platform incorporates artificial intelligence, so it speaks in a conversational tone that customers would like. We list the best AI chatbots for business, to make it simple and easy to provide online support for customers and staff using AI chatbots. As a result, it deployed a bot for both customer support and lead generation.

Businesses can also run more efficient chatbot analytics about the efficiency of their chatbots by storing users’ conversations. Chatbots ease the process of collecting data from customers to improve service/ product quality and conversion rates. The chatbot can ask customers questions to store the data for further use and help the company know its customers better. The best chatbots should have optional intent recognition, identifying the underlying intent behind the customer’s questions or requests. If live agents aren’t currently online, provide the customer with different options, including “leave a message” so that an agent can reach out to them.

You can also use the platform to integrate your chatbot with your website or Facebook page. The user interface is easy to navigate, and the pricing plans are quite reasonable. One of the most successful examples of using chatbots for business is providing personalized recommendations.